What does ArenaComms do?

ArenaComms is a national strategic communications firm specializing in crisis communications, media relations, public affairs, executive media training, reputation management, and strategic advisory. Unlike large agencies, senior partners work directly on every client account — bringing White House, Senate, and Fortune 500 experience to each engagement.

How is ArenaComms different from a large PR agency?

At ArenaComms, the partners who win your account are the partners who work your account — every week, every crisis, every opportunity. There are no hand-offs to junior staff. Our three senior partners bring decades of experience from the White House, Hill+Knowlton Strategies, AT&T, and federal agencies, applied directly to your challenge.

What industries does ArenaComms work with?

ArenaComms works with corporate clients, nonprofit organizations, civic institutions, and government-adjacent entities across a wide range of sectors including energy, technology, financial services, healthcare, consumer brands, and real estate. Our public affairs practice has particular depth in government, legislative, and ballot measure campaigns.

Where is ArenaComms based and do they work nationally?

ArenaComms operates nationally across the United States. The firm's partners are based in Washington D.C., Dallas, and the broader national market, with experience serving clients from coast to coast across government, corporate, and nonprofit sectors.

How do I hire ArenaComms or start an engagement?

Every ArenaComms engagement begins with a direct conversation with a senior partner. You can reach Founding Partner James Fuller at +1.240.393.1369 or james@arenacomms.com, or submit an inquiry at arenacomms.com/consultation. There are no intake forms or junior account managers — you speak directly with the people who will work your account.

ArenaComms | National Strategic Communications Firm

— National Strategic Communications

Built For the Fight.

Delivering Results.

We are a boutique strategic communications firm where senior partners work on every account — bringing White House, Senate, and Fortune 500 experience directly to your challenge.

What We Do

Let's Talk

3+

Decades of Combined Experience

2

Presidential Administration Veterans

F500

Corporate Client Experience

100%

Senior Partner Engagement

WHAT WE DO

Five disciplines. One integrated approach.

Every challenge is different. Every client gets the full weight of our experience — not a junior team handed a brief. We work across five core practice areas, always in concert.

01

Executive Media Training

When the camera is on, there is no room for error. We prepare executives to perform at the highest level — under pressure, on camera, and in front of any audience.

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02

Earned Media & Narrative Strategy

We don't pitch — we place. Our media relationships and story craft ensure your message reaches the audiences that matter.

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03

Public Affairs & Issue Campaigns

We've moved legislation. We've shaped public opinion on bond measures, regulatory fights, and national policy debates.

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04

Crisis Communications & Reputation Defense

Before the call comes — and after. Our crisis team has navigated legal disputes, government inquiries, cybersecurity breaches, and workplace incidents.

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05

Strategic Advisory

For organizations at a turning point. Mergers, restructurings, leadership transitions, or simply a message that isn't landing.

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"The people who built the machine now work for you — directly."

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THE ARENA DIFFERENCE

Boutique attention.
National-firm credentials.

Most agencies put their best talent in the pitch room and their newest hires on your account. At Arena, the partners who won you are the partners who work your account — every week, every crisis, every opportunity.

      ◆
    
        Senior Partners, Every Account
      
        No hand-offs. No junior teams. James, Jason, and Kurt are working your account personally.
      
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        Government & Corporate Crossover
      
        Two White House veterans. H+K leadership experience. AT&T's largest US account. The range is rare.
      
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        Relationships That Open Doors
      
        Decades of media, government, and corporate relationships built over careers — not Google searches.
      
      ◆
    
        High-Touch, Results-Driven
      
        We measure our success by your outcomes. Not impressions, not activity — results.

A group of people attending a professional meeting or workshop in a conference room with laptops and gift bags on the table. A man is standing near a presentation screen at the front of the room.

"When it matters most, you need people who've been there before."

    Credentials
  
      ◆
      White House Office of Political Affairs
    
      ◆
      US Senate Chief of Staff
    
      ◆
      Transportation Security Administration
    
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      Hill+Knowlton Strategies
    
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      AT&T Strategic Lead
    
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      Pickens Plan
    
      ◆
      Fortune 500 Crisis Response
    
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      Federal & State Government Crisis Response
    
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      County Crisis Response
    
      ◆
      Support for Real Estate & Oil Majors

Our TEAM

The people behind the strategy.

Five senior leaders. Decades of experience across government, corporate, and nonprofit communications. Your account is always in the right hands.

James Fuller

FOUNDING PARTNER

Former White House appointee, Chief of Staff at TSA and CPSC, and CEO of a national strategic communications firm. James founded Arena to bring senior-level impact to every client.

Jason Huntsberry

PARTNER

White House Office of Political Affairs alumnus, H+K SVP, and lead on AT&T's largest US communications account. Jason brings unmatched depth in corporate and political strategy.

A man with short hair wearing a brown blazer and a light blue shirt, smiling against a plain light grey background.

Kurt Watkins

MANAGING PARTNER

Nearly two decades advising Fortune 500 brands, nonprofits, and civic institutions. PRSA Bronze Anvil Award recipient. Kurt is a go-to strategist for media relations and reputation management.

Chase Milliken

ACCOUNT EXECUTIVE

Strategic communicator with experience in media relations, crisis response, reputation management, and communications strategy. Currently pursuing his MBA at SMU Cox School of Business, Chase supports Arena clients with campaign development, executive communications, and narrative strategy designed to create measurable impact.

Laney Segert

ACCOUNT EXECUTIVE

Marketing and communications professional with experience supporting client engagement, strategic communications, and brand positioning initiatives. A Baylor University graduate with a background in marketing, Laney works with Arena clients across campaign coordination, communications support, and relationship management — helping teams execute with precision and consistency.

Have Questions?

What clients ask us most.

Straight answers to the questions we hear most often — before the first conversation.

At ArenaComms, the partners who win your account are the partners who work your account — every week, every crisis, every opportunity. There are no hand-offs to junior staff. Our senior partners bring decades of experience from the White House, Hill+Knowlton Strategies, AT&T, and federal agencies, applied directly to your challenge.

Yes. Crisis communications is one of Arena's core practice areas. Our team has guided clients through federal regulatory investigations, cybersecurity breaches, high-stakes legal disputes, government inquiries, and acts of workplace violence. We offer both crisis preparedness planning and active crisis response — available 24/7 when it matters most.

We work with corporate clients, nonprofit organizations, civic institutions, and government-adjacent entities across energy, technology, financial services, healthcare, consumer brands, and real estate. Our public affairs practice has particular depth in government, legislative, and ballot measure campaigns at the state and national level.

Yes. We offer tailored, interactive programs covering on-camera performance coaching, hostile interview simulation, public speaking and executive presence, and crisis spokesperson preparation. Every session is led by a senior partner — not a trainer. We film, review, and refine until your message is second nature and your delivery commands attention.

Yes. ArenaComms operates nationally across the United States. Our partners are based in Washington D.C. and Dallas, with experience serving clients coast to coast across government, corporate, and nonprofit sectors. Geography has never limited the work we take on.

Every engagement starts with a direct conversation with a senior partner. Call James Fuller at +1.240.393.1369, email james@arenacomms.com, or submit an inquiry at arenacomms.com/consultation. No intake forms, no junior account managers — you speak directly with the people who will work your account from day one.

We bring direct government experience to public affairs — including two White House veterans and former Senate staff. The firm has managed ballot measure campaigns, bond referendums, legislative advocacy, and coalition-building campaigns at the state and national level. We combine earned media, stakeholder engagement, and government relations into integrated campaigns built to win.

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